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Blackett, T. (1990a, September 01). Brand valuation. ANA - ESOMAR. Retrieved June 28, 2024, from
https://ana.esomar.org/documents/brand-valuation
Restall, C. (1990a, September 01). What are a brand's values to the consumer and do they cross frontiers?. ANA - ESOMAR. Retrieved June 28, 2024, from
Wilkinson, J. (1990a, June 15). Back to the future. ANA - ESOMAR. Retrieved June 28, 2024, from
https://ana.esomar.org/documents/back-to-the-future
Coutts and Auton (1990a, June 15). Brands across boundaries. ANA - ESOMAR. Retrieved June 28, 2024, from
https://ana.esomar.org/documents/brands-across-boundaries
Hanby and Cooper (1990a, June 15). Essence of international brand values. ANA - ESOMAR. Retrieved June 28, 2024, from
https://ana.esomar.org/documents/essence-of-international-brand-values
Worcester, R. M. (1971a, June 15). Corporate image research reviewed. ANA - ESOMAR. Retrieved June 28, 2024, from
https://ana.esomar.org/documents/corporate-image-research-reviewed