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Lawrence and Poynter (2007a, September 19). Insight 2.0. ANA - ESOMAR. Retrieved June 11, 2024, from
https://ana.esomar.org/documents/insight-2-0
Alioto, M. (2007a, September 16). The marketing research as renaissance man. ANA - ESOMAR. Retrieved June 11, 2024, from
https://ana.esomar.org/documents/the-marketing-research-as-renaissance-man