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Rehorn, J. (1980a, September 01). How reliable are portfolio tests? (German). ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/how-reliable-are-portfolio-tests-german-
Bloom, D. (1980a, September 01). Lasers, microprocessors and the coming revolution in market resesrch. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/lasers-microprocessors-and-the-coming-revolution-in-market-resesrch
Parfitt and Clay (1980a, September 01). Panel prediction techniques. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/panel-prediction-techniques
Hansen, J. (1980a, September 01). The refinement of multi-media analyses about useful criteria for media planning . ANA - ESOMAR. Retrieved September 26, 2024, from
Kapferer and Laurent (1980a, September 01). Are early triers innovators?. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/are-early-triers-innovators-