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Establishing International Standards for Measuring Demographics

In this paper, I want to explore the best ways of measuring basic demographics (age, gender, education, income,working status, job and socio-economic classifiers), based on two years of exploratory research-on-research, comparingdifferent methods...

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Author: Jon Puleston
January 1, 1970
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Puleston, J. (1970a, January 01). Establishing International Standards for Measuring Demographics. ANA - ESOMAR. Retrieved June 23, 2024, from


https://ana.esomar.org/documents/establishing-international-standards-for-measuring-demographics


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(1970a, January 01). Opening Keynote Jeremy Gutsche. ANA - ESOMAR. Retrieved June 23, 2024, from


https://ana.esomar.org/documents/opening-keynote-jeremy-gutsche


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(1970a, January 01). Congress 2022 welcome by ESOMAR CEO. ANA - ESOMAR. Retrieved June 23, 2024, from


https://ana.esomar.org/documents/congress-2022-welcome-by-esomar-ceo