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Amann and Paur (2008a, March 03). Automotive dealerships in China. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/automotive-dealerships-in-china
Casellas and Gomy (2008a, March 03). Effectively managing the brand experience. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/effectively-managing-the-brand-experience
Holguin and Arnal (2007a, November 12). Taxis, vans and subways. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/taxis-vans-and-subways
Kumar and Narsimhan (2007a, September 19). Racing past the barriers. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/racing-past-the-barriers
Alioto and Gillespie (2006a, October 08). The complex customer. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/the-complex-customer
Staudenmaier, van Hormann and Favard (2006a, October 08). Ethnographic research and great storytelling. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/ethnographic-research-and-great-storytelling
Bannik and Berkers (2006a, May 10). Maximum difference scaling for a more refined insight in consumer preferences. ANA - ESOMAR. Retrieved September 26, 2024, from
Rademacher, Böhm, Knauer and Eisenschmid (2006a, February 27). Hybrid market research. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/hybrid-market-research
Brenninkmeyer and Davis (2006a, February 27). Brand knowledge. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/brand-knowledge