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Tuck, R. T. (1972a, September 01). Are international advertising campaigns possible?. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/are-international-advertising-campaigns-possible-
Juchems, A. (1971a, June 15). Advertising models in the practical application for decisions on advertising content and creative treatment and on the use of advertising media. ANA - ESOMAR. Retrieved September 24, 2024, from
Vincent, M. (1970a, September 01). Example of application of advertising research (French). ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/example-of-application-of-advertising-research-french-
Müller-Veeh, D. (1970a, September 01). Measurement of the competitive pressure of advertising campaigns(German). ANA - ESOMAR. Retrieved September 24, 2024, from
Williams and Wolfe (1970a, September 01). The practical application of package-goods marketing to international travel. ANA - ESOMAR. Retrieved September 24, 2024, from
Müller-Veeh, D. (1970a, September 01). Measurement of the competitive pressure of advertising campaigns. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/measurement-of-the-competitive-pressure-of-advertising-campaigns
Vincent, M. (1970a, September 01). Example of application of advertising research. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/example-of-application-of-advertising-research
Cannat, N. (1968a, May 01). Problems of communicating with and influencing farmers. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/problems-of-communicating-with-and-influencing-farmers
Marc and Bertier (1967a, August 01). The choice of media (French). ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/the-choice-of-media-french-