Resources Library by ANA

Transforming data collection without paralysing your insights business

All too often, as insights companies strive to gain business process efficiencies by automating time-consuming manual tasks, they lose sight of the big picture. Many lack a full understanding of the complexities and challenges surrounding...

Catalogue: Webinars 2021

Author: Greg Dunbar

Company: Cint AB

July 8, 2021

Emotion AI

An average customer is exposed to more than 4000 ads a day and has 12 choices for the same product. Moreover, 95% of their purchase decisions is made by the subconscious mind. So, the modern-day customer is not only distracted and overwhelmed with...

Catalogue: Webinars 2021

Author:

Company: Entropik Tech

July 7, 2021

Home from Home

As the last year has resulted in multiple lockdowns, WFH has become the acronym nearly everyone is familiar with.Alongside this, the home has been transformed into a multipurpose asset. Consumers have adapted their homes into everything from a...

Catalogue: Webinars 2021

Author: Bertie Lewis

Company: Streetbees

July 6, 2021

The Future of CPG is Sustainable

Although sustainable product innovation is often perceivedas a ?nice to have? within large organizations, the Harvard Business Review hasstated that the future for CPG specifically is sustainable. If that?s true, howcan organizations pivot through...

Catalogue: Webinars 2021

Authors: Andrew Konya, Cherie Leonard, Lorne Lucree

Company: Remesh

July 6, 2021

Guiding marketers with insights automation at Shell

As the world's largest mobility retailer and one of the biggest oil and gas companies, Shell's growth goals are equally monumental: double their retail business within ten years. In this webinar, James Johnstone (Head of Global Customer Insights at...

Catalogue: Webinars 2020

Authors: James Johnstone, Elizabeth P. Morgan

Companies: Shell Global, Market Logic Software

November 5, 2020

Brands Connect: Episode 2

Watch the latest episode of Brands Connect as Coca-Cola and United Healthcare discuss around the headline topic: Can we really predict the future? Should we?

Catalogue: Brands Connect Series

Authors: Begonia Fafian, Martyn Crook

Companies: The Coca-Cola Company , United Healthcare

October 2, 2020

Brands Connect: Q&A session

Live Q&A session within the interview on Innovation and Reinvention with Begoña Fafian from Coca Cola and Estrella Lopez-Brea from General Mills.

Catalogue: Brands Connect Series

Authors: Begonia Fafian, Estrella Lopez-Brea

Companies: The Coca-Cola Company , General Mills

September 17, 2020

Global Market Research 2020

The 2020 Global Market Research report reviews the size and performance of the market research industry using data collected by national research associations, leading companies, independent analysts, as well as ESOMAR representatives. The report is...

Catalogue: Global Market Research

Author: ESOMAR B.V.

September 16, 2020

Brands Connect: Introduction

Brands Connect launched at the Insights Festival 2020 is series of client-side conversations where Begonia Fafian, Western Europe Knowledge & Insights Director at The Coca-Cola Company, interviews her industry friends, giving...

Catalogue: Brands Connect Series

Authors: Begonia Fafian, Joaquim Bretcha

Companies: The Coca-Cola Company , Netquest

September 14, 2020