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Luery, D. A. (2001a, April 01). Understanding the prescribing decision. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/understanding-the-prescribing-decision
O'Donohue and Addison (2000a, November 01). Build strong brands and develop communications . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/build-strong-brands-and-develop-communications-
Luery, D. A. (2000a, June 15). Understanding the prescribing decision . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/understanding-the-prescribing-decision-
Chicharro, P. (1999a, June 15). Marketing of the future (Spanish). ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/marketing-of-the-future-spanish-
Chicharro, P. (1999a, June 15). Marketing of the future. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/marketing-of-the-future
Muthukumaran, N. S. (1998a, June 15). Benefit segmentation. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/benefit-segmentation
Wagner and Schmeck (1998a, June 15). Gain mobility by new forms of vehicle utilisation and mobility management. ANA - ESOMAR. Retrieved September 26, 2024, from
Holder and Young (1997a, September 01). Researching the future in the present . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/researching-the-future-in-the-present-
Stern, P. (1996a, November 01). Long run loyalty . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/long-run-loyalty-