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Research papers

How ethnic media is researched in the UK

UK media and marketers have been slow to react the growing ethnic population in the UK. No representative measurement exists on any media currency and few advertisers address this audience and ethnic media exclusively.Whilst large scale qualitative...

Catalogue: Global Diversity 2006
Author: Denh Dip
May 8, 2006
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Citation

Dip, D. (2006a, May 08). How ethnic media is researched in the UK. ANA - ESOMAR. Retrieved September 20, 2024, from


https://ana.esomar.org/documents/how-ethnic-media-is-researched-in-the-uk


Research papers

It's no more them and us- It's only us!

While the media focuses on the negatives of immigration, consumers react in predictable ways, blaming immigrants for many of the ills of European society. Nonetheless immigration is essential to Europe's future economy and its fundamental...

Catalogue: Global Diversity 2006
Author: Nic Hall
May 8, 2006
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Citation

Hall, N. (2006a, May 08). It's no more them and us- It's only us!. ANA - ESOMAR. Retrieved September 20, 2024, from


https://ana.esomar.org/documents/it-s-no-more-them-and-us


Research papers

Ethnic minorities

For reasons of clarity I limit the illustrations in this paper to culturally and linguistically different groups. The emphasis is on the comparison between the autocton Dutch and the Mediterranean group. Within the last population a distinction can...

Catalogue: Seminar 1986: Qualitative Methods Of Research
Author: Alfred E. Bronner
Company: Veldkamp Marktonderzoek
June 15, 1986
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Citation

Bronner, A. E. (1986a, June 15). Ethnic minorities. ANA - ESOMAR. Retrieved September 20, 2024, from


https://ana.esomar.org/documents/ethnic-minorities