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, C. (1970a, July 01). Qualitative research on potential Bristows free and lovely shampoo ranges. ANA - ESOMAR. Retrieved September 26, 2024, from
, C. (1970a, June 01). Attitudinal research: Name testing. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/attitudinal-research-name-testing
, C. (1970a, May 01). Qualitative research on detergents. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/qualitative-research-on-detergents
, C. (1969a, February 09). Fynnon range research. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/fynnon-range-research
Dogana, F. (1967a, August 01). Psycholinguistic contributions to the problem of brand names. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/psycholinguistic-contributions-to-the-problem-of-brand-names