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Webinars

Questionnaire Design Best Practices 2

What's it about?In May 2021, Jeffrey Henning presented one of ESOMAR?s most popular webinars, focusing on questionnaire design best practices informed by research on research.  Jordan picks up the baton with this new webinar. What's in it...

Catalogue: Webinars 2023
Author: Jordan A. Levitin
Company: MRII
March 23, 2023
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Citation

Levitin, J. A. (2023a, March 23). Questionnaire Design Best Practices 2. ANA - ESOMAR. Retrieved June 06, 2024, from


https://ana.esomar.org/documents/questionnaire-design-best-practices-2


Webinars

Questionnaire design best practices

Questionnaire design is both art and science - but much of the science continues to be ignored by researchers today. Jeffrey will share design practices informed by research on research that you can immediately begin to apply. He'll review the...

Catalogue: Webinars 2021
Authors: Jeffrey Henning, Stephen Kraus
May 19, 2021
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Citation

Henning and Kraus (2021a, May 19). Questionnaire design best practices. ANA - ESOMAR. Retrieved June 06, 2024, from


https://ana.esomar.org/documents/questionnaire-design-best-practices


Webinars

Driver analysis as a gateway to advanced analytics

A common reason for conducting surveys is to help organizations determine what to prioritize, by determining which aspects have the biggest impact on customer satisfaction, loyalty, or advocacy.Join Jeffrey Henning of the MRII and Keith Chrzan of...

Catalogue: Webinars 2020
Authors: Jeffrey Henning, Keith Chrzan
May 20, 2020
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Citation

Henning and Chrzan (2020a, May 20). Driver analysis as a gateway to advanced analytics. ANA - ESOMAR. Retrieved June 06, 2024, from


https://ana.esomar.org/documents/driver-analysis-as-a-gateway-to-advanced-analytics-11414