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Videos

Time to destroy the online façade

Tune in to support and learn more from YOUR highest-rated young professional pitchers!

Catalogue: Insights Festival 2020
Authors: Joleen Chan, Vardhini Ramesh
Company: Kantar
September 17, 2020
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Citation

Chan and Ramesh (2020a, September 17). Time to destroy the online façade. ANA - ESOMAR. Retrieved June 13, 2024, from


https://ana.esomar.org/documents/time-to-destroy-the-online-facade


Research papers

What is in it for me?

The willingness of potential respondents to participate in surveys is obviously a major concern for the market research industry not only in relation to individuals acting in a private capacity but equally in the business-to-business market where...

Catalogue: ESOMAR Congress 1998: The Power Of Knowledge
Author: Karen Riddell
September 1, 1998
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Citation

Riddell, K. (1998a, September 01). What is in it for me? . ANA - ESOMAR. Retrieved June 13, 2024, from


https://ana.esomar.org/documents/what-is-in-it-for-me-


Research papers

Self-completion questionnaires (Part I)

Self-completion questionnaires are a basic and much-used tool of the market researcher. Their great attraction is that by avoiding the need to employ a force of trained interviewers they considerably reduce the costs of undertaking a survey. This...

Catalogue: The European Marketing Research Review 1971
Author: John Nolan
June 15, 1971
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Citation

Nolan, J. (1971a, June 15). Self-completion questionnaires (Part I). ANA - ESOMAR. Retrieved June 13, 2024, from


https://ana.esomar.org/documents/self-completion-questionnaires-part-i-