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Research papers

The fluctuating fortunes of the U.K. Social Democratic Party

This paper describes the methodology, and outlines some of the findings, of an ongoing programme of political research. The focus is the recently formed UK Social Democratic Party. The SDP, in collaboration with its Alliance partner, the Liberal...

Catalogue: ESOMAR Congress 1983: Demonstrating The Contribution Of Research
Authors: Tony Lunn, Peter Cooper, Oliver Murphy
Company: QRi Consulting Ltd.
June 15, 1983
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Citation

Lunn, Cooper and Murphy (1983a, June 15). The fluctuating fortunes of the U.K. Social Democratic Party. ANA - ESOMAR. Retrieved June 02, 2024, from


https://ana.esomar.org/documents/the-fluctuating-fortunes-of-the-u-k-social-democratic-party


Research papers

The democracy of opinion polls

Observation of the behaviour, attitudes and opinions, among other things, of a population can be done to achieve many objectives. Much of such studies belong to the field of market research, and much to social research. Opinion polling is included in...

Catalogue: ESOMAR/WAPOR Seminar 1980: Opinion Polls
Author: Norman L. Webb
Company: Gallup International Association
June 15, 1980
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Citation

Webb, N. L. (1980a, June 15). The democracy of opinion polls. ANA - ESOMAR. Retrieved June 02, 2024, from


https://ana.esomar.org/documents/the-democracy-of-opinion-polls-1993


Research papers

Survey on opinion, attitude and voting intention during the 1979 British general election campaign

In the weeks just prior to the British general election of May 1979 Research Services Ltd. conducted a series of four surveys for a London Sunday newspaper, the Observer. In some ways, there was nothing unusual about the four surveys. They were of a...

Catalogue: ESOMAR/WAPOR Seminar 1980: Opinion Polls
Authors: Michael Warren, Anthony King
June 15, 1980
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Citation

Warren and King (1980a, June 15). Survey on opinion, attitude and voting intention during the 1979 British general election campaign. ANA - ESOMAR. Retrieved June 02, 2024, from


https://ana.esomar.org/documents/survey-on-opinion-attitude-and-voting-intention-during-the-1979-british-general-election-campaign