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Research papers

Negro and white attitudes towards problems and progress in race relations in the United States

Considerable research is being conducted in the United States directed toward obtaining a better understanding of Negro and white attitudes towards problems and progress in race relations in America, Opinion Research Corporation has conducted a...

Catalogue: ESOMAR/WAPOR Congress 1969
Author: Robert M. Worcester
June 15, 1969
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Citation

Worcester, R. M. (1969a, June 15). Negro and white attitudes towards problems and progress in race relations in the United States. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/negro-and-white-attitudes-towards-problems-and-progress-in-race-relations-in-the-united-states


Research papers

Hippies and dissident youth as perceived by American clergy

In recent years newspaper headlines have been shared by two groups which have sought to break out of traditional and spiritually outworn molds, but with this difference - modernizing clergymen want to become more worldly and hippie youth less so.

Catalogue: ESOMAR/WAPOR Congress 1969
Author: Helen M. Hacker
June 15, 1969
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Citation

Hacker, H. M. (1969a, June 15). Hippies and dissident youth as perceived by American clergy. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/hippies-and-dissident-youth-as-perceived-by-american-clergy


Research papers

Opinion and market research in society

Market researchers' work is most important not only to the economist, but also to men of science and government authorities. Market research has become an instrument management indispensable for marketing. Opinion and market research act as a means...

Catalogue: ESOMAR Conference 1960
Author: W. K. N. Schmelzer
June 15, 1960
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Citation

Schmelzer, W. K. (1960a, June 15). Opinion and market research in society. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/opinion-and-market-research-in-society