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Research papers

Online databases and videotex access

The paper describes roughly the activities of the Commission of the European Community in the area of Videotex and highlights especially the European situation with regard to Videotex access to existing databases. Finally it gives a summary of the...

Catalogue: Seminar 1984: Market Research And M.M.I.S.
Author: Roland Haber
January 25, 1984

Research papers


The French VIDEOTEX system TELETEL started operation in France some five years ago. There will soon be almost 3 million Minitel terminals in service. From its inception it was the intention to use this communication facility to conduct surveys....

Catalogue: Seminar 1987: Strategies For Service Management
Author: Jean Sousselier
June 15, 1987

Research papers

Telematics at the service of marketing

Today, the search for efficiency and productivity has taken on new forms. For equal technical and financial attitudes and potentials, this competition is hereinafter based on new criteria: the quality of the data-transmission and the service offered...

Catalogue: Seminar 1987: Strategies For Service Management
Authors: Philippe Dorey, Jean-Louis Laborie
Company: KANTAR TNS Malaysia
June 15, 1987