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Speetzen, R. (1978a, October 01). The decline of the birth rate and its influence on marketing to the younger generation. ANA - ESOMAR. Retrieved May 23, 2024, from
de Soet, J. F. (1967a, June 15). Wanted!. ANA - ESOMAR. Retrieved May 23, 2024, from
https://ana.esomar.org/documents/wanted-