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Research papers

Visual language as an integrated, multicultural medium for product design and testing: How to optimise the product-consumer-researcher client relationship

Visual language has become an invaluable integrated-multicultural communication medium between consumer and product, consumer and researcher, researcher and research user and research user and consumer. It is also a powerful aid for product design...

Catalogue: Seminar 1995: Successful Product Engineering
Authors: Clara Origlia, Giorgio Origlia
Company: Market Dynamics International srl
June 15, 1995
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Citation

Origlia and Origlia (1995a, June 15). Visual language as an integrated, multicultural medium for product design and testing: How to optimise the product-consumer-researcher client relationship. ANA - ESOMAR. Retrieved January 15, 2025, from


https://ana.esomar.org/documents/visual-language-as-an-integrated-multicultural-medium-for-product-design-and-testing-how-to-optimise-the-product-consumer-researcher-client-relationship