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Videos

Decoding the Thing and I with AI

What makes one minty toothpaste stand out from the other?Is it just the fact that it cleans your teeth? Far from it. Function is but one dimension of the product experience that differentiates one product from the other. Consumers are not interested...

Catalogue: Asia Pacific 2024
Authors: Ansie Collier, Katherine Mendoza
November 19, 2024
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Citation

Collier and Mendoza (2024a, November 19). Decoding the Thing and I with AI. ANA - ESOMAR. Retrieved January 20, 2025, from


https://ana.esomar.org/documents/decoding-the-thing-and-i-with-ai-12699


Videos

Can Synthetic AI Avatars Help Increase Survey Engagement and Deliver Better Data Quality in Asia?

Symrise partnered with MMR to understand whether emerging technology can drive consumer engagement and deliver crucial additional insights without significant additional investment amid a growing participation crisis in traditional online surveys....

Catalogue: Asia Pacific 2023 - Innovation
Authors: Alexandra Kuzmina, Mark Sismey, Mihir Imandar, Bao Do, Conor Delahunty
November 22, 2023
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Citation

Kuzmina, Sismey, Imandar, Do and Delahunty (2023a, November 22). Can Synthetic AI Avatars Help Increase Survey Engagement and Deliver Better Data Quality in Asia? . ANA - ESOMAR. Retrieved January 20, 2025, from


https://ana.esomar.org/documents/cansynthetic-ai-avatars-12320


Videos

Online qual trending during COVID-19

Many business settings are recently being moved online due to concerns about the spread of the new Coronavirus (COVID-19), and a rapid increase in the need for online resources is expected in the area of face-to-face offline surveys.Join this session...

Catalogue: ESOMAR TV: North America & Europe at Home
Authors: Christa Arite, Fiona Fu
Company: GMO Research Inc.
April 30, 2020
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Citation

Arite and Fu (2020a, April 30). Online qual trending during COVID-19. ANA - ESOMAR. Retrieved January 20, 2025, from


https://ana.esomar.org/documents/online-qual-trending-during-covid-19


Videos

Opening ESOMAR TV: Asia Pacific At Home

Opening speech from Finn Raben, ESOMAR Director General, of the ESOMAR TV: Asia Pacific At Home and address to the community from Joaquim Bretcha, ESOMAR President.

Catalogue: ESOMAR TV: Asia Pacific at Home
Authors: Finn Raben, Joaquim Bretcha
April 16, 2020
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Citation

Raben and Bretcha (2020a, April 16). Opening ESOMAR TV: Asia Pacific At Home. ANA - ESOMAR. Retrieved January 20, 2025, from


https://ana.esomar.org/documents/opening-esomar-tv-asia-pacific-at-home


Videos

Online qual trending during COVID-19

Many business settings are recently being moved online due to concerns about the spread of the new coronavirus (COVID-19), and a rapid increase in the need for online resources is expected in the area of face-to-face offline surveys.Join this session...

Catalogue: ESOMAR TV: Asia Pacific at Home
Author: Chee Meng Liong
Company: GMO Research Inc.
April 16, 2020
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Citation

Liong, C. (2020a, April 16). Online qual trending during COVID-19. ANA - ESOMAR. Retrieved January 20, 2025, from


https://ana.esomar.org/documents/online-qual-trending-during-covid-19-11438


Videos

The Artificial Intelligence DRIVE in ASIA PACIFIC

With the ESOMAR/MRSI Asia Pacific conference rescheduled to 1-3 November, programme committee member Takeshi Oshima from insurance company MetLife talks about what programme features inspire him and invites some of the presenters to join him for a...

Catalogue: ESOMAR TV: Asia Pacific at Home
Authors: Takeshi Oshima, Gigi Leung, Minh Nguyen, Yohei Takeshita, Toshimitsu Sekii
April 16, 2020
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Citation

Oshima, Leung, Nguyen, Takeshita and Sekii (2020a, April 16). The Artificial Intelligence DRIVE in ASIA PACIFIC. ANA - ESOMAR. Retrieved January 20, 2025, from


https://ana.esomar.org/documents/the-artificial-intelligence-drive-in-asia-pacific


Videos

Data privacy matters

Join our expert guides from the ESOMAR Professional Standards team as they lead you through the most significant updates in the world of privacy and data protection, the impact this may have on your business and operations, and what this means for...

Catalogue: ESOMAR TV: Asia Pacific at Home
Author: Bianca Marcu
April 16, 2020
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Citation

Marcu , B. (2020a, April 16). Data privacy matters. ANA - ESOMAR. Retrieved January 20, 2025, from


https://ana.esomar.org/documents/data-privacy-matters-11422


Videos
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Citation

Boonrod, A. (2018a, May 23). Welcome to ESOMAR Asia Pacific 2018. ANA - ESOMAR. Retrieved January 20, 2025, from


https://ana.esomar.org/documents/welcome-to-esomar-asia-pacific-2018


Videos
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Citation

Limapichat and Limapichat (2018a, May 13). King Bhumibol. ANA - ESOMAR. Retrieved January 20, 2025, from


https://ana.esomar.org/documents/king-bhumibol