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Research papers

Stated preference microsimulation models from qualitative inputs to estimate market shares in intercity travel

This paper describes a recently developed method for predicting market shares of products in a competitive market from qualitative judgements of a small sample of respondents. This "conjoint choice approach" is an extension of traditional conjoint...

Catalogue: ESOMAR Congress 1986: Anticipation And Decision Making
Authors: Michael Beswick, Robert J. Sheldon, Eric P. Kroes
June 15, 1986
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Citation

Beswick, Sheldon and Kroes (1986a, June 15). Stated preference microsimulation models from qualitative inputs to estimate market shares in intercity travel. ANA - ESOMAR. Retrieved May 18, 2024, from


https://ana.esomar.org/documents/stated-preference-microsimulation-models-from-qualitative-inputs-to-estimate-market-shares-in-intercity-travel