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Research papers

A machine-learning app for TV show acquisitions

As The Wall Street Journal reported last year, streaming services such as Netflix and a rise in original TV programming have impacted the once-lucrative syndication market. After taking major losses on network hits, cable executives now have to...

Catalogue: Big Data World 2016: Understanding People Through Smart Data
Authors: Fabio Luzzi, Caroline Epstein
November 18, 2016
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Citation

Luzzi and Epstein (2016a, November 18). A machine-learning app for TV show acquisitions. ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/a-machine-learning-app-for-tv-show-acquisitions


Research papers

Eye in the sky

This talk will showcase a research project on the use of satellite images to classify the rural-urban status of a survey area/region by the Nielsen Singapore Measurement Science Innovation Lab. We explore the use of computational intelligence and...

Catalogue: Asia Pacific 2014: Celebrating Asian Creativity
Authors: Timothy Banks, Whye Loon Tung, Jingyuan Zhao
Company: Nielsen
May 13, 2014
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Citation

Banks, Loon Tung and Zhao (2014a, May 13). Eye in the sky. ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/eye-in-the-sky-8136


Research papers

Neural analysis

This work demonstrates the learning ability and capacity of artificial intelligence neural networks, and how they are effective in providing information from large data sources. The combination of new techniques of data collection and the...

Catalogue: ESOMAR/EMAC/AFM Symposium 1993: Information Based Decision Making In Marketing
Author: Bruce Grey Tedesco
June 15, 1993
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Citation

Tedesco, B. G. (1993a, June 15). Neural analysis. ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/neural-analysis