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Research papers

Veni Vidi Vici

Our paper seeks to demonstrate the effects and effectiveness of a synergistic usage of two powerful yet passive research tools: Ethnography and Neuroscience. This means in practice that as researchers, we are frequently asked to offer methodology and...

Catalogue: Qualitative 2007
Authors: Neil McPhee, Peter Laybourne
Company: Fathom International Ltd
November 12, 2007
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Citation

McPhee and Laybourne (2007a, November 12). Veni Vidi Vici. ANA - ESOMAR. Retrieved May 18, 2024, from


https://ana.esomar.org/documents/veni-vidi-vici