You searched for: "*"

The results has been filter on Authors containing Mirjam C. Raaijmaakers.
ANA has found 1 results for you, in 482 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

New marketing and direct communication

Searching for direct ways to reach the customer is today's trend in the marketing techniques applied by Dutch banks. Cutting out the middleman, relationship building and the ability to anticipate the customer's ever-changing moods are believed to be...

Catalogue: ESOMAR/EMAC Symposium 1996: Research Methodologies For 'The New Marketing'
Author: Mirjam C. Raaijmaakers
November 1, 1996
×

Citation

Raaijmaakers, M. C. (1996a, November 01). New marketing and direct communication. ANA - ESOMAR. Retrieved December 06, 2024, from


https://ana.esomar.org/documents/new-marketing-and-direct-communication