Resources Library by ANA

Back to the Future

Predicting the future for a horizon that spans beyond 10 years is a complex and uncertain task, especially in volatile times when the world is facing unprecedented challenges such as climate change, geopolitical tensions and social unrest. In this...

Catalogue: Congress 2024

Authors: Javier Camino, Giles Hedger, Laura Hurst, Mitali Menda, Benjamin Lickfett, Guy Middleton, James Randall, Harry Rokison, Alberto Romano, Mark Sandys

October 1, 2024

Back to the Future

Predicting the future for a horizon that spans beyond 10 years is a complex and uncertain task, especially in volatile times when the world is facing unprecedented challenges such as climate change, geopolitical tensions and social unrest. In this...

Catalogue: Congress 2024

Authors: Javier Camino, Giles Hedger, Laura Hurst, Mitali Menda, Benjamin Lickfett, Guy Middleton, James Randall, Harry Rokison, Alberto Romano, Mark Sandys

October 1, 2024

Semantic Frontiers

This paper outlines a novel trend analysis approach developed through a collaboration between Ipsos, Puratos and Professor Laurent Vuillon. Our primary objective is to transform fancy trends into clear, practical and valuable business actions,...

Catalogue: Congress 2024

Authors: Benjamin Bado, Benoit Hubert, Laurent Vuillon

October 1, 2024

Brands Connect: Episode 2

Watch the latest episode of Brands Connect as Coca-Cola and United Healthcare discuss around the headline topic: Can we really predict the future? Should we?

Catalogue: Brands Connect Series

Authors: Begonia Fafian, Martyn Crook

Companies: The Coca-Cola Company , United Healthcare

October 2, 2020

Brands Connect: Q&A session

Live Q&A session within the interview on Innovation and Reinvention with Begoña Fafian from Coca Cola and Estrella Lopez-Brea from General Mills.

Catalogue: Brands Connect Series

Authors: Begonia Fafian, Estrella Lopez-Brea

Companies: The Coca-Cola Company , General Mills

September 17, 2020

The global insights industry: Trends and forecasts

ESOMAR launches its 32nd report on the size and characteristics of the insights industry and as the industry transforms, so has the report adapted to the current landscape. Join us to discover the changes the industry experienced in 2019, how it is...

Catalogue: Insights Festival 2020

Author: Xabier Palacio

September 16, 2020

The power of defensive innovation through turning headwinds into opportunities

Let's turn innovation thinking on its head by introducing a new framework which showcases how military intelligence, social actuarialism, dynamic consumer ecosystems and cobra venom come together to define the rules of successful headwind navigation

Catalogue: Insights Festival 2020

Authors: Kristin Hickey, James McLintock, Melanie Castro

Companies: Analogue Strategies, kubi kalloo, Estée Lauder Companies

September 16, 2020

The power of defensive innovation through turning headwinds into opportunities

Let's turn innovation thinking on its head by introducing a new framework which showcases how military intelligence, social actuarialism, dynamic consumer ecosystems and cobra venom come together to define the rules of successful headwind navigation.

Catalogue: Insights Festival 2020

Authors: Kristin Hickey, James McLintock, Melanie Castro

Companies: Analogue Strategies, kubi kalloo, Estée Lauder Companies

September 15, 2020

Merge

The next three decades will be the most technologically disruptive era in human history. Advances in artificial intelligence, combined with radical breakthroughs in hardware, will usher in an era in which devices fade away, virtual environments...

Catalogue: Congress 2018

Author: Malcom Devoy

September 23, 2018