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Research papers

Data processing

Data processing in commercial market research agencies is facing major change. This paper explores what forces are driving this change and how the world of survey processing will need to adapt and evolve over the coming years.These forces of change...

Catalogue: ESOMAR Conference 2004: Technovate 2
Author: Garj Basi
February 1, 2004
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Citation

Basi, G. (2004a, February 01). Data processing. ANA - ESOMAR. Retrieved July 12, 2025, from


https://ana.esomar.org/documents/data-processing