You searched for: "*"

The results has been filter on Authors containing Malcolm Evans.
ANA has found 1 results for you, in 126 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Insight, cultural diversity, revolutionary change

'If we known about semiotic analysis earlier and commissioned some before going into this market it would have saved us $18 million'. That remark made in 1999, apropos an emerging Eastern European market, came from a senior client at a multinational...

Catalogue: Congress 2010: The Changing Face Of Market Research
Authors: Hamsini Shivakumar, Malcolm Evans
Companies: Space Doctors Ltd, Leapfrog Research and Planning Ltd
September 15, 2010