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Desai et al. (2009a, February 11). Mastering insights that pay. ANA - ESOMAR. Retrieved December 10, 2024, from
https://ana.esomar.org/documents/mastering-insights-that-pay
Bond and Debacq (1998a, September 01). Research in new product development . ANA - ESOMAR. Retrieved December 10, 2024, from
https://ana.esomar.org/documents/research-in-new-product-development-
Yentis and Bond (1994a, June 15). Andrex comes out of the closet. ANA - ESOMAR. Retrieved December 10, 2024, from
https://ana.esomar.org/documents/andrex-comes-out-of-the-closet
Bond, J. R. (1991a, June 15). Increasing the value of computer interviewing. ANA - ESOMAR. Retrieved December 10, 2024, from
https://ana.esomar.org/documents/increasing-the-value-of-computer-interviewing
Bond and Chadwick (1990a, June 15). From FMCG to durables. ANA - ESOMAR. Retrieved December 10, 2024, from
https://ana.esomar.org/documents/from-fmcg-to-durables
Morgan and Bond (1988a, June 15). The need for the integration of market potential and pricing micro-models. ANA - ESOMAR. Retrieved December 10, 2024, from
Morgan, Pymont and Bond (1987a, September 01). The application of micro-modelling to predicting total market mix potential. ANA - ESOMAR. Retrieved December 10, 2024, from