You searched for: "*"

The results has been filter on Authors containing Nick Bull.
ANA has found 2 results for you, in 113 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

The road to riches fuelled by brand power

The latest, hot off the press, new BrandZ ranking of the Top 10 Automotive Most Valuable Brands (2013) will be announced. This fire-starter presentation will also provide an analysis of who is up and who is down, why, and trends since 2006, with...

Catalogue: Automotive Research Forum 2013: Driving Change, Driving Business
Authors: Nick Bull, Peter Walshe
Company: KANTAR TNS Malaysia
May 24, 2013
×

Citation

Bull and Walshe (2013a, May 24). The road to riches fuelled by brand power. ANA - ESOMAR. Retrieved December 07, 2023, from


https://ana.esomar.org/documents/the-road-to-riches-fuelled-by-brand-power


Research papers

The search for focus brand values across Europe

This paper describes how Land Rover has focused on the development and application of the values of the Land Rover Brand. It highlights the need to be focused and driven by the customer, which requires the need for regular, timely and actionable...

Catalogue: Seminar 1996: The Big Brand Challenge
Authors: Nick Bull, Martin Oxley
June 15, 1996
×

Citation

Bull and Oxley (1996a, June 15). The search for focus brand values across Europe. ANA - ESOMAR. Retrieved December 07, 2023, from


https://ana.esomar.org/documents/the-search-for-focus-brand-values-across-europe