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Webinars

Understanding Agile Research

Agile Research is a term that seems to be back in the spotlight this year-and it's no surprise! That's right: Agile Research was a much talked about the approach that began picking up steam nearly a decade ago, and faded back out before the world was...

Catalogue: Webinars 2020
Author: Nikki Lavoie
Company: MindSpark Research International
November 19, 2020
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Citation

Lavoie, N. (2020a, November 19). Understanding Agile Research. ANA - ESOMAR. Retrieved October 06, 2024, from


https://ana.esomar.org/documents/understanding-agile-research


Webinars

How the language of social media is reinventing idea screening

Learn how Dig Insights is using the language of social media to reinvent idea screening. This new approach reaches new consumer cohorts and supports agile innovation. It has been embraced by companies such as Netflix, Colgate, Nestlé, McDonald's,...

Catalogue: Webinars 2019
Authors: Michael Edwards, Steliana Ifrim
Company: Dig Insights
August 28, 2019
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Citation

Edwards and Ifrim (2019a, August 28). How the language of social media is reinventing idea screening. ANA - ESOMAR. Retrieved October 06, 2024, from


https://ana.esomar.org/documents/how-the-language-of-social-media-is-reinventing-idea-screening


Webinars

Revolutionising the way we research emotion

Reading articles about market research and listening to what research buyers tell us they need, there continues to be a hunger for research to: 1. Capture authentic emotion 2. Deliver actionable diagnostic insight 3. Inspire the confidence to act...

Catalogue: Webinars 2019
Authors: Karen Levesley, Alison Phillips, Steliana Ifrim
Company: MM-Eye Ltd
July 12, 2019
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Citation

Levesley, Phillips and Ifrim (2019a, July 12). Revolutionising the way we research emotion. ANA - ESOMAR. Retrieved October 06, 2024, from


https://ana.esomar.org/documents/revolutionising-the-way-we-research-emotion