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Research papers

One Size Doesnt Fit All

Women make up 49.6% of the world?s population, and yet many businesses struggle to achieve the same proportion in their consumer base. Imagine a world where this is no longer the case; a world where we can all effortlessly tap into the immense...

Catalogue: Congress 2023
Authors: Celine Llanta, Kevin Cowan, Minnie Kweon, Maria Bruder
September 27, 2023