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Research papers

Understanding citizen expectations

This presentation explores the evolution of global public expectations of companies through GlobeScan's ongoing tracking of perceptions of Corporate Social Responsibility (CSR).Tracking changes in psychographic segments between 2001 and 2005 offers a...

Catalogue: Congress 2005: Making A Difference
Authors: Lloyd Hetherington, Eugene Kritski, Chris Coulter
Company: GlobeScan Incorporated
September 21, 2005