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Research papers

Responsible consumerism

The global economic recession which hit with such force in late 2008 poses significant challenges to those consumers who had begun to act more responsibly in their general consumption. Suddenly faced with uncertainty and financial insecurity, the...

Catalogue: Congress 2009: Leading The Way
Authors: Claire Rutherford, Alan Bowman
June 15, 2009
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Citation

Rutherford and Bowman (2009a, June 15). Responsible consumerism. ANA - ESOMAR. Retrieved April 26, 2024, from


https://ana.esomar.org/documents/responsible-consumerism