Tag: "Advertising Research"

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Research papers

What you see (is NOT) what you get

Catalogue: Fusion 2019
Company: CoolTool Inc
Date: November 10, 2019
Author: Dmitry Gaiduk

Research papers

Multi-methods cocktail

Catalogue: Fusion 2019
Company: Unravel Research
Date: November 10, 2019
Author: Tom van Bommel

Video

From glass half full to glass overflowing

Catalogue: Congress 2019: The Global Data & Insights Summit
Companies: Microsoft, Microsoft
Date: September 8, 2019
Authors: Bernard Brenner, Robert Graves

Research papers

From glass half full to glass overflowing

Catalogue: Congress 2019: The Global Data & Insights Summit
Company: Microsoft
Date: September 8, 2019
Authors: Robert Graves, Bernard Brenner, Akaash Nanda

Research papers

Unspeakable truths

Catalogue: Asia Pacific 2019
Companies: VF Corporation , Kantar
Date: May 22, 2019
Authors: Whitney Xi, Rupam Borthakur, Mike Underhill, Bruce Bogle, Natalie Ho, Subba Kumari

Research papers

Optimising ROI on social media

Catalogue: Asia Pacific 2019
Company: Kantar
Date: May 22, 2019
Author: Colin Ingram

Video

Beyond traditionalism (Spanish)

Catalogue: Latin America 2018: Market Intelligence Festival for Latin America
Companies: De La Riva Group, AB InBev
Date: May 14, 2018
Authors: Alfredo Troncoso, Elisa Romero

Video

Advertising for equality (Spanish)

Catalogue: Latin America 2018: Market Intelligence Festival for Latin America
Company: Facebook
Date: May 14, 2018
Author: Isabela Aggiunti

Magazine

Research World (March-April 2018)

Catalogue: Research World 2018
Date: April 1, 2018
Author: ESOMAR B.V.

Research papers

The impact of personalization at scale

Catalogue: Latin America 2018: Market Intelligence Festival for Latin America
Company: Facebook
Date: March 27, 2018
Authors: Isabela Aggiunti, Caio Daier, Maria Julia Rayeb

Research papers

Beyond traditionalism

Catalogue: Latin America 2018: Market Intelligence Festival for Latin America
Companies: De La Riva Group, AB InBev
Date: March 13, 2018
Authors: Elisa Romero, Alfredo Troncoso

Video

John Wanamaker... We now know which 50% of advertising is wasted

Catalogue: Congress 2017: Visionary
Date: November 27, 2017
Author: Jackie Lorch