Tag: "Audit Data"

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Research papers

The MRC minimum standards

Catalogue: ESOMAR Conference Worldwide Online Measurement 2001
Company: Ernst and Young Services Pty Ltd
Date: June 1, 2001
Authors: George Ivie, Nick Terlizzi

Research papers

The ARF audit of procedures for media audience research studies

Catalogue: ARF Guidelines Handbook
Date: January 1, 1990
Author: ARF (Advertising Research Foundation) B.V.

Research papers

The ARF audit of procedures for media audience research studies

Catalogue: ARF Guidelines Handbook
Date: January 1, 1990
Author: ARF (Advertising Research Foundation) B.V.

Research papers

What is wrong with the audit data we use for decision-making in marketing

Catalogue: ESOMAR Congress 1980: Taking Stock
Date: September 1, 1980
Authors: Peter S.H. Leeflang, A. J. Olivier

Research papers

Market research and the decision maker

Catalogue: ESOMAR Congress 1974: The Challenges Facing Marketing Research
Date: September 1, 1974
Author: John Palmer

Research papers

An experiment in typology: Evaluating physician productivity classification through the use of syndicated audit services

Catalogue: Seminar 1970: The Marketing Of Pharmaceutical Products
Date: June 15, 1970
Authors: David Labson, David A. West