Tag: "Brands"

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Magazines

Research World (May-June 2015)

Catalogue: Research World 2015
Date: June 15, 2015
Author: ESOMAR B.V.

Research papers

Hip-hop: Subculture or super brand?

Catalogue: ESOMAR Worldwide Qualitative Research Conference 2003
Company: Flamingo
Date: November 5, 2003
Authors: Chris Arning, Ednyfed Tappy

Research papers

Synaesthesia

Catalogue: ESOMAR Qualitative Ascending Conference 2002
Company: QRi Consulting Ltd.
Date: November 10, 2002
Authors: Peter Cooper, Alan Branthwaite

Research papers

Driving brand management through effective brand equity measurement

Catalogue: ESOMAR Congress 2002: Consolidation Or Renewal?
Company: bms marketing research + strategy
Date: September 22, 2002
Authors: Werner Hoffmann-Wiebe, Stefan Binner

Research papers

The battle for Europe

Catalogue: ESOMAR Congress 1992: The Race Against Expectations
Date: September 1, 1992
Author: Jon Wilkinson