Tag: "Communication Industry"

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Magazines

Revue Française du Marketing (Mars 2010)

Catalogue: ADETEM: Revue Française du Marketing
Company: ADETEM
Date: March 1, 2010
Author: ADETEM

Magazines

Research World (March 2007)

Catalogue: Research World 2007
Date: March 1, 2007
Author: ESOMAR B.V.

Magazines

Revue Française du Marketing (Mai 2003)

Catalogue: ADETEM: Revue Française du Marketing
Company: ADETEM
Date: May 1, 2003
Author: ADETEM

Research papers

Towards total communications strategies: Is media research keeping pace with change?

Catalogue: Seminar 1998: Towards Total Communications Strategies
Date: October 20, 1998
Author: Sheila Byfield

Research papers

New realities in the media information market in Brazil

Catalogue: Seminar 1998: Towards Total Communications Strategies
Date: October 20, 1998
Author: Romeu Rössler Telma

Research papers

Advertising research

Catalogue: ESOMAR Handbook Of Market And Opinion Research
Date: September 1, 1998
Author: Flemming Hansen

Research papers

Communicating in Latin America (Spanish)

Catalogue: ESOMAR Congress 1992: The Race Against Expectations
Company: IBOPE Inteligencia
Date: September 1, 1992
Authors: Ana Lucia D' Imperio Lima, Roberto Lobl

Research papers

Communicating in Latin America

Catalogue: ESOMAR Congress 1992: The Race Against Expectations
Company: IBOPE Inteligencia
Date: September 1, 1992
Authors: Ana Lucia D' Imperio Lima, Roberto Lobl

Research papers

The combination of the triad model and CAGI (computer assisted graphical interviewing)

Catalogue: Seminar 1992: Do New Technologies Help Or Hinder Marketing Decisions?
Company: MarketResponse Nederland BV
Date: June 15, 1992
Authors: Theo B. C. Poiesz, Willem T. Brethouwer

Research papers

Media 2000 plus

Catalogue: ESOMAR/ARF Worldwide Broadcast Audience Research Symposium 1992
Date: June 15, 1992
Author: Bruce Goerlich

Research papers

The multiplier effect

Catalogue: Seminar 1991: Publishing For An Optimal Product
Date: June 15, 1991
Authors: Arnaldo Aisa, Luisa Pogliana

Research papers

Improving the effectiveness of our media planning

Catalogue: Seminar 1984: Media Research- Does It Really Affect Media Planning?
Date: June 15, 1984
Author: Giovanni Fabris