Naming is taming, this is a story of how effective market research contributed to making a groundbreaking difference, changing laws, and altering perceptions. A diligent mission that would have never been possible without UNICEF as well as national and creative partners.Join us to know more about how progressive qualitative market research can influence human lives, and maybe inspire you too!
Creating a difference to stop the stigmatization of mental health patients, a corporate social responsibility perspective - through the collaboration of a pharmaceutical company an NGO ad a Research Company.
This is the story of a collaboration of ESOMAR Foundation/Paragon Partnership, BBC Media, Big Sofa, and experienced qualitative researchers from all over the world, coming together to solve an important industry issue - the quality of qualitative research, globally.
This very important piece of research is something that could make a real difference to half the population.
Fast presentation of the ESOMAR Foundation from ESOMAR Council Member and Representative of the Supervisory Board of the ESOMAR Foundation.
ESOMAR Foundation: Speech by Finn Raben, ESOMAR Director General.