Tag: "Hungary"

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Research papers

The post-socialist consumer

Catalogue: Seminar 1990: Qualitative Research- How Are We Preparing For The Future?
Date: June 15, 1990
Author: Marta Hoffmann

Case studies

Advertising Western companies' licenses, trade-marks and trade-names in Hungary

Catalogue: ESOMAR Congress 1979: The Challenge Of Eighties
Date: June 15, 1979
Author: Laszlo Lindner

Research papers

Marketing model for decision making in strategic planning

Catalogue: ESOMAR Congress 1977: Research For Decision Making
Date: August 28, 1977
Author: Gábor Hoványi

Research papers

The holiday customs in Hungary

Catalogue: Seminar 1977: Travel And Tourism
Date: June 15, 1977
Author: Katy Vilmos

Research papers

The reflection of the effects of a changing environment in the development of requirements

Catalogue: ESOMAR Congress 1972: Marketing In A Changing World
Date: June 15, 1972
Author: V. Vani

Research papers

Comments on the papers by Mrs. Edwards and Mr. Thompson (French)

Catalogue: Seminar 1971: Practice And Problems In International Pharmaceutical Marketing Research
Date: May 3, 1971
Author: Pierre Bessis

Research papers

Comments on the papers by Mrs. Edwards and Mr. Thompson

Catalogue: Seminar 1971: Practice And Problems In International Pharmaceutical Marketing Research
Date: May 3, 1971
Author: Volker Just

Research papers

Product development and market research

Catalogue: The European Marketing Research Review 1968
Date: August 1, 1968
Author: Ilona Majldt

Research papers

The development and perspectives of market research in Hungary

Catalogue: ESOMAR/WAPOR Congress 1967
Date: August 1, 1967
Author: Laszlo Szabo