Tag: "Multivariate Techniques"

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Research papers

What's new in Latin America?

Catalogue: Latin America 1991: Exchanging Experiences
Date: May 5, 1991
Author: Mónica La Madrid

Research papers

The use of conjoint analysis in forecasting and price elasticity for a new pharmaceutical entry

Catalogue: Seminar 1987: Pricing And Forecasting In Pharmaceutical Industry
Date: June 15, 1987
Author: Mila C. Montemayor-Orr

Research papers

Multivariate analysis of market research data

Catalogue: Consumer Market Research Handbook
Date: August 1, 1986
Author: C. Holmes

Research papers

The personalisation of the institution in order to establish the images of the major British banks

Catalogue: EFMA/ESOMAR Seminar 1982: How Research Can Help Financial Organisations Communicate Internally And Externally
Date: June 15, 1982
Author: John F. Swift

Research papers

Measuring editorial needs

Catalogue: Seminar 1979: Publishing And The Communications Industry
Company: Marplan Forschungsgesellschaft mbH
Date: November 1, 1979
Author: John Clemens

Research papers

Multivariate perspectives

Catalogue: AMA/ESOMAR Conference 1979: It Won't Work Here
Date: March 1, 1979
Author: Joseph R. Murphy

Research papers

Sense and non-sense in cluster analysis

Catalogue: Paper 1978: Analysis of Data
Date: February 1, 1978
Author: Gunda Opfer

Research papers

A method for processing Kelly Grids

Catalogue: Paper 1978: Analysis of Data
Date: February 1, 1978
Authors: Joseph Lion, Jacques Braun

Research papers

The role and function of multivariate methods of data analysis in marketing information systems

Catalogue: Seminar 1977: Marketing Management Information Systems
Date: June 15, 1977
Authors: Yves Evrard, Patrick Le Maire

Research papers

Possibilities for use of a new multivariant analysis method (German)

Catalogue: ESOMAR Congress 1976: Research That Works For Today's Marketing Problems
Date: June 15, 1976
Author: Erich Weihs

Research papers

Possibilities for use of a new multivariant analysis method

Catalogue: ESOMAR Congress 1976: Research That Works For Today's Marketing Problems
Date: June 15, 1976
Author: Erich Weihs

Research papers

Influence of the utilization of multivariate techniques on the quality of studies (French)

Catalogue: ESOMAR Congress 1975: Quality In Research
Date: August 1, 1975
Author: Joseph Lion