Tag: "Mystery Shopping"

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Research papers

A ton of data and an ounce of emotion

Catalogue: Fusion 2019
Company: MASMI
Date: November 10, 2019
Authors: Leszek Haba, Piotr Idzik

Research reports

ESOMAR/GRBN guideline for researchers and client involved in primary data collection

Catalogue: ESOMAR Codes And Guidelines
Date: September 7, 2019
Authors: ESOMAR B.V., GRBN B.V.

Research reports

Mystery shopping studies (Spanish)

Catalogue: ESOMAR Codes And Guidelines
Date: June 15, 2015
Author: ESOMAR B.V.

Research papers

Innovation in customer feedback

Catalogue: Congress 2014: What Inspires?
Company: Kantar
Date: September 10, 2014
Authors: Hans Zijlstra, Martijn van Keulen

Videos

Innovation in customer feedback

Catalogue: Congress 2014: What Inspires?
Company: Kantar
Date: June 15, 2014
Authors: Martijn van Keulen, Hans Zijlstra

Videos

A ton of data and an ounce of emotion

Catalogue: Fusion 2019
Company: MASMI
Date: November 10, 2012
Authors: Leszek Haba, Piotr Idzik

Research reports

Mystery shopping studies

Catalogue: ESOMAR Codes And Guidelines
Date: June 15, 2005
Author: ESOMAR B.V.

Research papers

A new toolkit to a new quality approach

Catalogue: ESOMAR Congress 1996: Changing Business Dynamics
Company: Kantar
Date: September 1, 1996
Authors: Eric Sondervan, Felix Malten, Anthony Van Zonneveld

Research papers

Mystery shopping

Catalogue: ESOMAR/EFMA Seminar 1996: Consumer Trends In Banking And Insurance
Date: May 1, 1996
Authors: Jon Armstrong, Carole Arvanitis

Research papers

Unusual bedfellows

Catalogue: Seminar 1994: The Changing Faces Of Panel Research
Company: MSS Research
Date: June 15, 1994
Authors: John Buckle, Sarah McKee

Research papers

Mystery shopping it volume products making the channel accountable

Catalogue: B2B Marketing Seminar 1994: Reengineering Of Traditional Market Research
Date: June 15, 1994
Authors: Jeffrey Peel, Alex Johnston

Research papers

Is customer satisfaction really reflected in traditional customer satisfaction measures?

Catalogue: International Automotive Marketing Conference 1994
Date: June 15, 1994
Authors: Ruth McNeil, Mark Carpenter