Resources Library by ANA

The new generasians™

Catalogue: Asia Pacific Conference 1998: Marketing in Asia- Meeting The New Challenges

Company: Nielsen

Date: June 15, 1998

Authors: Anthony Dobson, Duncan Morris

The death of Lady Di

Catalogue: The Worldwide Internet Seminar 1998

Company: SORGEM IMR

Date: June 15, 1998

Authors: Catherine Gouttas, Jean-Maxence Granier

The organizational aspects of regional research

Catalogue: ARF/ESOMAR Worldwide Electronic And Broadcast Audience Research Symposium 1996

Date: June 15, 1996

Authors: Paul J. Donato, Barry Koch

Marketing genetically modified organisms

Catalogue: Seminar 1996: European Agri-Business Under Pressure

Date: February 1, 1996

Author: Gill Norriss

Farmstat Portugal

Catalogue: Seminar 1996: European Agri-Business Under Pressure

Date: February 1, 1996

Author: Francisco Gomes da Silva

Consumers’ attitude towards instructions

Catalogue: EphMRA/ESOMAR Conference 1995: Pharmaceutical Marketing Research- The Challenge For Growth

Company: GfK

Date: June 1, 1995

Author: Lisl Putschi

Random individual samples within households or how inadequate methodologies lead to a waste of time and money

Catalogue: ESOMAR Congress 1994: Success Through Adaptation

Company: NIPO

Date: September 1, 1994

Author: Theo Hess

George Gallup

Catalogue: ARF Guidelines Handbook

Date: June 15, 1990

Authors: Rena Bartos, George Gallup

Guidelines for the public use of market and opinion research

Catalogue: ARF Guidelines Handbook

Date: January 1, 1990

Author: ARF (Advertising Research Foundation) B.V.

The spiral of silence hypothesis

Catalogue: ESOMAR Congress 1989

Date: September 1, 1989

Author: Harm't Hart

Situation and recent developments in France

Catalogue: Seminar 1986: Opinion Polls

Date: June 15, 1986

Author: Jacques Antoine

Election research and the climate of opinion

Catalogue: Seminar 1986: Opinion Polls

Company: Institut für Demoskopie Allensbach GmbH

Date: June 15, 1986

Author: Elisabeth Noelle-Neumann