Tag: "Packaging Research"

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Research reports

Qualitative research on pack design for the Chique concept

Catalogue: CRAM/Peter Cooper Archive Collection
Date: August 1, 1976
Author: CRAM/Peter Cooper Archive

Research reports

Qualitative research into Sunsilk hairspray packaging

Catalogue: CRAM/Peter Cooper Archive Collection
Date: July 1, 1976
Author: CRAM/Peter Cooper Archive

Case studies

Relating research techniques to marketing problems

Catalogue: ESOMAR Congress 1976: Research That Works For Today's Marketing Problems
Date: June 15, 1976
Authors: Donald Osborne, A. J. Payne

Research reports

Qualitative research into 'laughter' tv advertising

Catalogue: CRAM/Peter Cooper Archive Collection
Date: May 1, 1976
Author: CRAM/Peter Cooper Archive

Research reports

Munchmallows: Qualitative research on new product size and pack

Catalogue: CRAM/Peter Cooper Archive Collection
Date: May 1, 1976
Author: CRAM/Peter Cooper Archive

Research reports

Good news packs research

Catalogue: CRAM/Peter Cooper Archive Collection
Date: May 1, 1976
Author: CRAM/Peter Cooper Archive

Research reports

Qualitative research into McDougalls sponge mix packaging

Catalogue: CRAM/Peter Cooper Archive Collection
Date: April 1, 1976
Author: CRAM/Peter Cooper Archive

Research reports

Qualitative research on a new square 1 litre orange squash pack for Sainsbury's

Catalogue: CRAM/Peter Cooper Archive Collection
Date: January 1, 1976
Author: CRAM/Peter Cooper Archive

Research papers

The package is the last message

Catalogue: ESOMAR Congress 1974: The Challenges Facing Marketing Research
Date: September 1, 1974
Author: Daniel W. Drummond

Research reports

Qualitative research on the natural-ingredient concept and Weleda packaging

Catalogue: CRAM/Peter Cooper Archive Collection
Date: January 23, 1974
Author: CRAM/Peter Cooper Archive

Research reports

Qualitative research on Smarties party packs on behalf of Rowntree-Mackintosh Ltd.

Catalogue: CRAM/Peter Cooper Archive Collection
Date: June 15, 1973
Author: CRAM/Peter Cooper Archive

Research reports

Qualitative research on Stregene new packing and advertising

Catalogue: CRAM/Peter Cooper Archive Collection
Date: May 18, 1973
Author: CRAM/Peter Cooper Archive