Tag: "Product Optimization"

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Research papers

Please don't make me think about thinking!

Catalogue: Asia Pacific 2019
Companies: MACROMILL, INC., Dentsu Macromill Insight
Date: May 22, 2019
Authors: Siew Hoong Chan, Nasrin Shafeghat

Webinars

Anatomy of a perfect survey

Catalogue: Webinars 2016
Date: June 15, 2016
Author: Luke Sehmer

Magazines

Revue Française du Marketing (Février 2006)

Catalogue: ADETEM: Revue Française du Marketing
Company: ADETEM
Date: February 1, 2006
Author: ADETEM

Research papers

Preference maps from paired data

Catalogue: Seminar 1996: Capturing The Elusive Appeal Of Fragrance
Company: Product Perceptions Ltd.
Date: December 1, 1996
Authors: Dominic Buck, Keith Greenhoff

Research papers

How to optimize product characteristics using computerized investigation techniques

Catalogue: ESOMAR Congress 1989
Company: Burke, Inc.
Date: September 1, 1989
Authors: Fausto Falcone, Leonardo Jaconelli

Research papers

The need for a systematic approach to product optimisation and flavour development research

Catalogue: Seminar 1989: Research For Flavours And Fragrances
Company: FDS International Ltd
Date: June 15, 1989
Author: Philip Crofts

Research papers

Computer-assisted decision analysis for better product designing and pricing

Catalogue: Seminar 1988: New Methodologies In Test Marketing
Date: June 15, 1988
Author: Franz Böcker

Research papers

Forecasting the sales impact of new product improvement

Catalogue: Seminar 1987: Micro And Macro Market Modelling
Company: Burke, Inc.
Date: October 26, 1987
Authors: Lynn Y.S. Lin, Stephen Factor

Case studies

Problem detection analysis: A method for the optimisation of editorial concepts

Catalogue: Seminar 1983: Publishing A Better Product
Date: November 23, 1983
Author: Adrian Weser

Research papers

Making the editorial matter of medical magazines more attractive

Catalogue: Seminar 1983: Publishing A Better Product
Date: November 23, 1983
Authors: Ilse Meier, Gerhard Zacharias

Research papers

Product screening and product optimization

Catalogue: Seminar 1983: New Product Development
Date: November 2, 1983
Author: Juergen Schwoerer

Research papers

Optimizing the product line

Catalogue: Seminar 1983: New Product Development
Date: November 2, 1983
Author: Rob R. van den Heuvel