Resources Library by ANA

How cars really get bought

Catalogue: Congress 2012: Accelerating Excellence

Company: COG Research Ltd.

Date: September 13, 2012

Authors: Neel Desor, Robert Ellis

Beneath the surface

Catalogue: Congress 2012: Accelerating Excellence

Company: Kantar

Date: September 13, 2012

Authors: Kyle Findlay, Constantin Michael, Jan Hofmeyr

Coca-Cola project shopper 360°

Catalogue: Insights 2011: A New World Order In Shopper Marketing

Companies: Face, The Coca-Cola Company

Date: March 1, 2011

Authors: Philip McNaughton, Beth Corte-Real

Little moments of luxury

Catalogue: Innovate 2010: Innovation Detonation

Company: Nielsen

Date: November 16, 2010

Author: A.K. Pradeep

Mobile location based research

Catalogue: Online Research 2010: E-Universe

Company: Vision Critical

Date: October 19, 2010

Authors: Chris Ferneyhough, Andrew Grenville, Monique Morden

Relevant pieces to the Chinese media puzzle

Catalogue: Asia Pacific 2010: Eyes on Asia

Date: April 20, 2010

Authors: Don E. Schultz, Martin P. Block

Sustainability as a monetary brand value

Catalogue: Congress 2009: Leading The Way

Date: September 22, 2009

Author: Stephan Götze

The fragrance cocktail

Catalogue: Fragrance 2009: The Trends Mistral

Company: Open Air

Date: June 26, 2009

Author: Frédéric Miedzinski

Cognitive interviewing

Catalogue: Qualitative 2009: The Evolving Human

Company: Nielsen

Date: June 15, 2009

Author: Anjali Puri

Purchase behaviour for new product evaluations

Catalogue: Asia Pacific 2009: Competing On A World Stage

Company: INTAGE HOLDINGS Inc.

Date: April 7, 2009

Author: Maiko Kawaguchi

The role of insights in the development of the shopper environment

Catalogue: Retail and Shopper 2009: The Voice Of The Shopper

Date: March 4, 2009

Authors: Phillip Adcock, Danielle Pinnington

Shopper's own views of in-store activities

Catalogue: Retail and Shopper 2009: The Voice Of The Shopper

Date: March 4, 2009

Authors: Don E. Schultz, Martin P. Block