Tag: "Regression Analysis"

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Research papers

A cost-effective way for testing outdoor creatives

Catalogue: ESOMAR/ARF WAM Conference 2005: Outdoor/Out-of-Home
Date: June 20, 2005
Author: Andraz Zorko

Research papers

Theory and application of multivariate methods (dependence)

Catalogue: ESOMAR Teach-In Seminar 1995: All You Ever Wanted To Know About Sampling, Statistics And Questionnaires
Date: February 14, 1995
Author: Paul Harris

Research papers

Discriminant analysis

Catalogue: ESOMAR Teach-In Seminar 1995: All You Ever Wanted To Know About Sampling, Statistics And Questionnaires
Date: February 14, 1995
Author: Paul Harris

Research papers

A comparative analysis of alternative segmentation methodologies

Catalogue: ESOMAR Congress 1989
Date: September 1, 1989
Authors: Douglas J. Tigert, Stephen J. Arnold

Research papers

Analysis of the effect on grocery sales of different promotional strategies

Catalogue: Paper 1982: Profitable Cooperation Of Manufactures And Retailers
Date: June 15, 1982
Author: John Rice

Research papers

Marketing research techniques applied to tourism planning and development

Catalogue: Seminar 1977: Travel And Tourism
Date: June 15, 1977
Author: Michael Parent

Research papers

A research design to predict telephone usage among Bell System business customers

Catalogue: Seminar 1973: Industrial Marketing Research- Sampling And Interviewing Problems
Date: January 1, 1973
Authors: Henry Assael, R. B. Ellis

Research papers

Forecasting indexes (French)

Catalogue: ESOMAR/WAPOR Congress 1971: From Experience To Inovation
Company: IFOP
Date: August 1, 1971
Author: B. Roche

Research papers

Forecasting indexes

Catalogue: ESOMAR/WAPOR Congress 1971: From Experience To Inovation
Company: IFOP
Date: August 1, 1971
Author: B. Roche

Research papers

The use of covariance analysis as a means of analysing the price-setting policy for a company's product

Catalogue: ESOMAR/WAPOR Congress 1971: From Experience To Inovation
Company: Gallup International Association
Date: June 15, 1971
Author: Gordon Heald

Research papers

A comparison of sales forecasting methods

Catalogue: The European Marketing Research Review 1971
Date: June 15, 1971
Authors: Spyros Makridakis, Steven Wheelwright

Research papers

Images under the magnifying glass

Catalogue: The European Marketing Research Review 1967
Date: August 1, 1967
Author: Herbert Flögel