Tag: "Sales Force"

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Videos

Transforming an iconic brand to help customers navigate change in Japan

Catalogue: ESOMAR Client Summit 2018- Autumn Edition
Date: December 12, 2018
Author: Nisha Yadav

Videos

LITERALLY picking consumers' brains for better advertising effectiveness

Catalogue: ESOMAR Client Summit 2018- Autumn Edition
Date: December 12, 2018
Author: Michelle Gansle

Research papers

Transforming an iconic brand to help customers navigate change in Japan

Catalogue: Congress 2018
Date: September 23, 2018
Authors: Nisha Yadav, Takeshi Oshima

Videos

Transforming an iconic brand to help customers navigate change in Japan

Catalogue: Congress 2018
Date: September 23, 2018
Authors: Nisha Yadav, Takeshi Oshima

Research papers

Turning results into action

Catalogue: Seminar 1992: Business To Business Marketing
Date: June 15, 1992
Author: Debra L. Zahay

Research papers

The role of the salesforce in strategic marketing

Catalogue: Seminar 1992: Business To Business Marketing
Company: DVL Smith Ltd
Date: June 15, 1992
Authors: David Brant, David Smith

Research papers

The use of prescription data for sales force management and market research

Catalogue: EphMRA/ESOMAR Seminar 1991: 1993 And Beyond
Date: June 15, 1991
Author: Patrick Miller

Research papers

Smartie

Catalogue: EphMRA/ESOMAR Seminar 1991: 1993 And Beyond
Date: June 15, 1991
Authors: Mary Short, Tricia Henry

Research papers

New measures of advertising effectiveness

Catalogue: Seminar 1991: Publishing For An Optimal Product
Date: June 15, 1991
Author: Rebecca M. McPheters

Research papers

Research on ‘below the line’ expenditure

Catalogue: Consumer Market Research Handbook
Date: August 1, 1986
Author: Martin Simmons

Research papers

Study of attitudes and motivation of staff, particularly those who come into direct contact with customers (French)

Catalogue: EFMA/ESOMAR Seminar 1982: How Research Can Help Financial Organisations Communicate Internally And Externally
Date: June 15, 1982
Author: Geneviève van Kesteren

Research papers

Study of attitudes and motivation of staff, particularly those who come into direct contact with customers

Catalogue: EFMA/ESOMAR Seminar 1982: How Research Can Help Financial Organisations Communicate Internally And Externally
Date: June 15, 1982
Author: Geneviève van Kesteren