Tag: "Service Sector"

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Magazines

Revue Française du Marketing (Avril 2007)

Catalogue: ADETEM: Revue Française du Marketing
Company: ADETEM
Date: April 1, 2007
Author: ADETEM

Magazines

Revue Française du Marketing (Février 2006)

Catalogue: ADETEM: Revue Française du Marketing
Company: ADETEM
Date: February 1, 2006
Author: ADETEM

Magazines

Revue Française du Marketing 2001 (N. 185)

Catalogue: ADETEM: Revue Française du Marketing
Company: ADETEM
Date: May 1, 2001
Author: ADETEM

Research papers

Services are men affairs marketing through

Catalogue: Seminar 1987: Strategies For Service Management
Date: June 15, 1987
Author: Jean Luis Brousse

Research papers

Service strategies in practice

Catalogue: Seminar 1987: Strategies For Service Management
Date: June 15, 1987
Author: Ivar Samrén

Research papers

Developing a service strategy

Catalogue: Seminar 1987: Strategies For Service Management
Date: June 15, 1987
Author: Conrad Free

Research papers

Determining critical levels for quality dimensions in service firms

Catalogue: Seminar 1987: Strategies For Service Management
Date: June 15, 1987
Author: Mikael Paltschik

Research papers

Adapting positioning strategy to consumers' quality and value needs in service markets

Catalogue: Seminar 1987: Strategies For Service Management
Date: June 15, 1987
Author: Chris Macrae

Research papers

A new tool for concept testing in services

Catalogue: Seminar 1987: Strategies For Service Management
Company: Kantar
Date: June 15, 1987
Authors: Dominique Saint-Paul, Michéle Monin-Poucin

Research reports

New product development for GB Insurance

Catalogue: CRAM/Peter Cooper Archive Collection
Date: March 1, 1977
Author: CRAM/Peter Cooper Archive

Research reports

Van hire with driver survey

Catalogue: CRAM/Peter Cooper Archive Collection
Date: March 1, 1976
Author: CRAM/Peter Cooper Archive

Research papers

Is service measurable?

Catalogue: Seminar 1969: The Role Of Market Research In The Distribution Of Consumer Goods
Company: Infratest dimap Gesellschaft fur Trend- und Wahlforschung mbH
Date: November 1, 1969
Author: Glsela Steinert