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Videos

Decoding the Dark Web

The ?dark web? is now the starting point of many ideas and movements that aren?t comfortable existing in view of mainstream culture. It?s hidden and detached, challenging and closed, hostile and acutely uncomfortable; it?s not a source of insight...

Catalogue:
Authors: Paul Labagnara, Katie Lucas
October 1, 2024
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Citation

Labagnara and Lucas (2024a, October 01). Decoding the Dark Web . ANA - ESOMAR. Retrieved October 15, 2025, from


https://ana.esomar.org/documents/decoding-the-dark-web--12563


Videos

From Conversations to Conversion

Xtra engagementIntelligent and personalised conversations, facilitated through a modern and interactive survey format, significantly enhanced the engagement of Xbox gamers in this research. By creating a natural conversational and inviting...

Catalogue: Congress 2024
Authors: Kathy Cheng, Romani Patel
October 1, 2024
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Citation

Cheng and Patel (2024a, October 01). From Conversations to Conversion. ANA - ESOMAR. Retrieved October 15, 2025, from


https://ana.esomar.org/documents/from-conversations-to-conversion-12583


Videos

Dynata RISE Award

Catalogue: Congress 2024
Authors: Nancy Brigham, Stefan Boom
Company: Dynata
October 1, 2024
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Citation

Brigham and Boom (2024a, October 01). Dynata RISE Award . ANA - ESOMAR. Retrieved October 15, 2025, from


https://ana.esomar.org/documents/dynata-rise-award-


Videos

The Winged Goddess of Victory

In writing this paper, we were challenged to start it with a clear statement of purpose. What was the business issue being solved, and as a result of this work, what impact did the project deliver? So, right from the start, we faced a problem. There...

Catalogue: Congress 2024
Authors: Melanie Castro-Kelly, Kristin Hickey
October 1, 2024
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Citation

Castro-Kelly and Hickey (2024a, October 01). The Winged Goddess of Victory. ANA - ESOMAR. Retrieved October 15, 2025, from


https://ana.esomar.org/documents/the-winged-goddess-of-victory-12613


Videos

Audio Alchemy

Brands face numerous challenges to break through in today's growing and crowded audio streaming landscape. With this rise in audio consumption, it has become more difficult to produce ads that are captivating, memorable and improve demand. Each...

Catalogue: Congress 2024
Authors: Alyson Sprague, Morgan Evans, Aaron Reid, Cyrus H. McCandless
October 1, 2024
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Citation

Sprague, Evans, Reid and McCandless (2024a, October 01). Audio Alchemy. ANA - ESOMAR. Retrieved October 15, 2025, from


https://ana.esomar.org/documents/audio-alchemy-12618


Videos

The Art of Simplicity is a Puzzle of Complexity

This paper showcases how the insights and innovation team addressed a large and almost unwieldy brief from the business with structure and rigour, employing both traditional research and analytics, and served a high-quality outcome with impact and...

Catalogue: Congress 2024
Author: Ritanbara Mundrey
October 1, 2024
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Citation

Mundrey, R. (2024a, October 01). The Art of Simplicity is a Puzzle of Complexity. ANA - ESOMAR. Retrieved October 15, 2025, from


https://ana.esomar.org/documents/-12610


Videos

ESOMAR Foundation

Catalogue: Congress 2024
Author:
October 1, 2024
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Citation

(2024a, October 01). ESOMAR Foundation. ANA - ESOMAR. Retrieved October 15, 2025, from


https://ana.esomar.org/documents/esomar-foundation-12616


Videos
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Citation

Worthge, S. (2024a, October 01). Man vs. Machine. ANA - ESOMAR. Retrieved October 15, 2025, from


https://ana.esomar.org/documents/man-vs-machine


Videos
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Citation

Ming, V. (2024a, October 01). The Future of Human Potential. ANA - ESOMAR. Retrieved October 15, 2025, from


https://ana.esomar.org/documents/the-future-of-human-potential