Catalogue: "ESOMAR Congress 1998: The Power Of Knowledge "

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Research papers

Creating competitive intellectual capital

Catalogue: ESOMAR Congress 1998: The Power Of Knowledge
Date: September 1, 1998
Author: Hans-Willi Schroiff

Research papers

Choose change

Catalogue: ESOMAR Congress 1998: The Power Of Knowledge
Company: Flamingo
Date: September 1, 1998
Authors: Maggie Collier, Kirsty Fuller

Research papers

Building customer loyalty on knowledge

Catalogue: ESOMAR Congress 1998: The Power Of Knowledge
Company: Nielsen
Date: September 1, 1998
Authors: Wolfgang Lenzen, Claus Patzke

Research papers

Behind consumer minds

Catalogue: ESOMAR Congress 1998: The Power Of Knowledge
Date: September 1, 1998
Author: Isabel Arango

Research papers

Beauty and the business

Catalogue: ESOMAR Congress 1998: The Power Of Knowledge
Date: September 1, 1998
Author: Stephan Götze

Research papers

Attribute life cycle analysis

Catalogue: ESOMAR Congress 1998: The Power Of Knowledge
Company: Burke, Inc.
Date: September 1, 1998
Authors: D. Randall Brandt, Joachim Scharioth

Research papers

An experimental cross cultural study in Russia and Spain

Catalogue: ESOMAR Congress 1998: The Power Of Knowledge
Date: September 1, 1998
Authors: Yuri Poletaev, Dimitri Schmitow