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Marx, J. (1994a, June 15). The new French magazine survey. ANA - ESOMAR. Retrieved March 29, 2024, from
https://ana.esomar.org/documents/the-new-french-magazine-survey
Wearn and Windle (1994a, June 15). Audience reaction as a tool for planning. ANA - ESOMAR. Retrieved March 29, 2024, from
https://ana.esomar.org/documents/audience-reaction-as-a-tool-for-planning
Menneer, P. (1994a, June 15). Radio audiences. ANA - ESOMAR. Retrieved March 29, 2024, from
https://ana.esomar.org/documents/radio-audiences
Speetzen, R. (1994a, June 15). Share of mind or how to do media planning in saturated markets?. ANA - ESOMAR. Retrieved March 29, 2024, from
https://ana.esomar.org/documents/share-of-mind-or-how-to-do-media-planning-in-saturated-markets-
Byfield and Breese (1994a, June 15). Should advertising spend be maintained at all costs?. ANA - ESOMAR. Retrieved March 29, 2024, from
https://ana.esomar.org/documents/should-advertising-spend-be-maintained-at-all-costs-
Kunøe, G. (1994a, June 15). The dialogue wheel. ANA - ESOMAR. Retrieved March 29, 2024, from
https://ana.esomar.org/documents/the-dialogue-wheel
Murray, D. D. (1994a, June 15). The economic impact of the growth in off-patent production of farm inputs. ANA - ESOMAR. Retrieved March 29, 2024, from
Nilsson and Ollila (1994a, June 15). The organization of European food processing. ANA - ESOMAR. Retrieved March 29, 2024, from
https://ana.esomar.org/documents/the-organization-of-european-food-processing
Buckle and McKee (1994a, June 15). Unusual bedfellows. ANA - ESOMAR. Retrieved March 29, 2024, from
https://ana.esomar.org/documents/unusual-bedfellows