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Wurtz, W. (1991a, June 15). Individualisation and the need for marketing information management. ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/individualisation-and-the-need-for-marketing-information-management
Homma, N. (1991a, June 15). The continued relevance of cultural diversity. ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/the-continued-relevance-of-cultural-diversity